It all starts here... with my
collaborative creative exploration process
My background in design and branding means we don’t just approach your photo shoot from a ‘pretty picture’ point of view.
Oh no, friend. We go DEEP!
We work together to figure out what sort of photography your business needs but more importantly, how you’re going to use the images when they're done.
This way, you’ll have a library of images that you’ll actually use across ALL of your comms (i.e. not just your website).
It goes like this...
Getting to know you:
1. Your Creative Brief
Here, I find out more about who you are, what you do, what makes you tick, and what you think you need.
We’ll explore this together and I’ll start to build an idea of your creative story.
2. Creep week (aka...researching you)
Basically, I snoop around on you. I check out your website to get a good handle on what you do. I have a read of your socials, listen to your podcast, suss you out on Insta, and look at how your competitors are showing up in the marketplace.
I form a well-defined picture of how I can tell your story visually, and I send you through the first draft of our planning document, which includes:
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image concepts, themes & messaging
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proposed locations
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props list to help tell your story
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outfit inspo
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ideas for image usage
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shot list (examples of the actual image style & format).
And all of these things will be aligned with your brand colours and values.
This is the bones of our Shot List.
And then we do this:
Let's get together:
3. Presenting my ideas to you
Shit gets real! On Zoom or in-person, we discuss and flesh out all the ideas and make a plan — quite literally — for our shoot together.
We work out what props you’ll need and whether you’ll supply them, or I’ll dig them out of my ever-growing stash of goodies, and we’ll come up with a fully-fledged shot list, BEFORE your shoot.
This means far fewer nerves on the day, and for flatlays, a much more efficient spend of our time.
Our planning doc is an evolving beast and we both use this as a guide leading up to, and on, shoot day.
4. It's shoot day!
You’ve either sent me your goodies to shoot flatlays in my home studio, or we’re heading out into the wide world to shoot together!
We have our shot list and a plan and we GO GO GO!
And when we work together:
You’ll always:
– feel safe and supported
– be empowered to embrace your own creativity
– be encouraged to look at things differently with the types of images you need
– have a Creative Director by your side throughout the entire process.
And after we've created magic together, you’ll get a library of images that:
– have purpose and meaning
– tell YOUR story
– don't look like stock shots (because they suck!)
– are relatable, friendly, approachable and original
– show the REAL you, the rad human behind your brand
– capture your rad products in a super creative way
AND you'll be able to use them anywhere you want to showcase you, your biz and your brand.
You'll get all of this and more, I pinky swear!